The ‘Word on the street’ section of this Sunday’s Telegraph, features the low down on big data from On:trac’s Managing Director Martyn Cuthbert. Covering the biggest business trends of 2014 Martyn shared his take on the new pool of un-tapped data known as 'Big Data' and the opportunity it presents for business.
“Big Data presents a significant opportunity for business to become more efficient and compete more effectively. The challenge lies in finding the right solution to help you take advantage of it.”
Martyn’s advice for those looking to utilise this un tapped pool of data known as ‘Big Data’:
“Look for a vendor-neutral partner who can join up the dots and collect, manage and analyse business critical data that leads to real, quantifiable business improvements”
Martyn also talks about social networking and the ever growing number of devices on which people and businesses interact.
This article was a part of an initiative from On:trac Partner and award winning hosting provider UK Fast.
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